From hundreds of different social networking sites, Twitter is one of the most popular of them all. In fact experts predict that this social media site is going to expand by 600% in the next five years. We’ve all seen how people respond to tweets from celebrities. Thousands of fans follow every tweet made by a famous name. Today, even commoners have the ability to capture attention from as many followers as celebrities do. The reason is because they post highly entertaining or newsworthy content that creates a buzz and spreads like a virus.
I love the way the Internet keeps changing. With the advent of Web 2.0 and social media marketing, I have found a treasure of sorts. Every day, I find myself rolling up my sleeves, and making a path to get noticed online. I have to admit that it has become a lot easier to create a brand and market it to the extreme. When I first started building websites about ten years ago, it was easier to get a flood of traffic with no discernible way to see who my customers really were. Social media has squashed that flat.
If you don’t yet have a blog – you NEED one. Even the large corporations who once turned up their noses at blogging, now all have them. It’s a critical piece to your online marketing campaign. You must have a blog and you must blog on a regular basis.
If you are considering Digital Marketing Agency, the first thing you should do is sign up with as many social media websites as possible with your preferred account names. These account names should include your business names. This is particularly important for websites like Twitter where your account name is your displayed name. As time goes on, it will become more and more difficult for you to get the account name that you want. Reserve those names now.
Interchangeability. What is the driving force to make people switch? Price? Do people think “It is almost as good and I can get by?” The key is to make sure that there is not a reason to switch or even be interchangeable. This is not to smear the competition as we can differentiate and resonate with consumers by focusing on offerings and not the generic things that are different. What makes Diet Pepsi the ONLY diet soda that I will drink? What makes Vlasic pickles and Heniz Ketchup the only pickles and ketchup for me and my son? Is it all that we know or are we making that choice to not go with what is the cheapest on a whim?
Facebook is now the number one most trafficked website. Again, this is a great edge for entrepreneurs out there. There are several things and ways to use the site such as sharing news, uploading photos or links about your business with which can be viewed by the world. Networking is no longer merely just reaching to long-distance friends or families but also it has become a tool for marketing.
Following these very simple tips will get your site authentic readership exceedingly quick and if in doubt, always consult with a good social media agency or websiet design company.