Customer profiling is what gives email marketing its high return. The more you know about the customers on your email lists the more you can target them. It is not just a case of knowing what type of offers they are likely to respond to. It is just as important ensuring you do not make them click the unsubscribe button.
Decide at an early stage what your broad targets are and stick with them. These might be to support your customers, to sell more products, to save costs, to be the source of expertise. Then move on to the detail. However, email marketing is still new and is changing almost by the day, so be prepared to modify and react to changes in circumstances.
You should also use your keyword phrase in the headline of your article. This will also help in getting the search engines to view your article. This alone can get alot of traffic from your target market. As search engines spider your article they will start from the top and to the left. Heres where you should use your keywords, but in a naturally, flowing sentence so it does not sound like a robot wrote it.
If you use TV, radio or print, you’re limited in what you can do with that specific media. With email marketing, you can mix it up and keep your prospects interested.
I have observed on my own personal blog, that the number of visitors and clients who request my services have increased 4-fold. It happened when I started focusing more on how I can deliver real value to help entrepreneurs and small businesses succeed. You can do the same by focusing your marketing efforts on prospects and current customers. For example, if you choose to use an email marketing services, you could mention your Facebook page or other Social Media platforms in the email.
For a start, if you decide to run an email marketing campaign on your own, you should be ready to face some challenges. Other than those to do with the formatting of the emails and coming up with the address list, the main challenge is being blacklisted. Email marketing entails the sending of bulk emails from your email to other emails. These emails may be received as spam, and most people will end up marking your messages as spam.
Become an affiliate market and sell products that people in your industry needs e.g. technology that recruits on autopilot or lead generation tools. You can market them to any Monavie distributor this gives you a great position in the industry because now you are not only limited to your copmanies products, you are open to sell to the entire industry not only Monavie distributors. Most affiliate programs pay out 50% commissions, it comes in handy while you are building your Monavie business.
Do not ignore the data you get from your email marketing software. It will show if you are hitting your targets. And listen as well to your customers. If they ask for a subject to be covered, cover it. And let everyone know you have done so.